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	<title>CRAFT &#124; Political + ElectionsCraft of Communications &#187; CRAFT | Political + Elections</title>
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		<title>Craft of Communications</title>
		<description><![CDATA[Despite remarkable changes in technology, increasing fragmentation of traditional audiences, and rapid media convergence, most political consultancies are still stuck in a model that was perfected when Reagan ran against Carter. For the few traditional firms that wish to evolve, the typical “fix” usually consists of hiring a mid-level staffer to “do our Internet stuff”. [...]]]></description>
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