District of CRAFT: What is an Idea Factory?
“CRAFT IS AN IDEA FACTORY”
★★★ Recently, a trade association CEO proclaimed, “CRAFT is an idea factory.” We like that.
As a true differentiator, CRAFT’s investment in creative talent surpasses that of many agencies. Why?
The demand for killer content and messaging is rising, and the barriers to creating them are falling. These are good times. Ideas. Digital. Social. Mobile. TV. Radio. Any way to communicate more effectively and connect more closely is better.
We ignite the ideas that fuel creativity. Because creativity and strategy in equal measure provoke audiences in our digital and social world. People remember what gets their attention. And in our game, a memorable message is everything.
Emotive, inspiring content and captivating imagery is the most effective way to persuade people and engender action. That is why we design winning campaigns and collaborate with brands and trade associations to develop distinctive personalities and identities across a range of industries.
Let’s see what we can create together!
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