Matthew Dybwad is a founder and partner of CRAFT | Media / Digital.
With over a dozen years of online political experience, Dybwad has designed and built websites for countless political candidates, including Governor John Kasich, Governor Arnold Schwarzenegger, Senator Mitch McConnell, Senator Pat Toomey, Senator Chuck Grassley, Senator George Allen, Senator Elizabeth Dole, Speaker John Boehner, Congressman Jim Nussle, and Congressman George Nethercutt, as well as organizations including The Heritage Foundation, Americans for Prosperity, Club for Growth, the Pickens Plan, the Republican National Committee, the National Republican Congressional Committee, the Republican State Leadership Committee, various GOP state parties, and the Martin Luther King Jr. National Memorial Foundation.
Before CRAFT, Dybwad helped build emotive llc, a leading online political direct marketing firm, from the ground up as part of the original team of employees. As Director of Internet Strategy, Dybwad planned and executed online outreach and fundraising campaigns and started emotive’s online advertising operation. He also built a new practice in data consulting at emotive, analyzing client house files and formulating segmentation strategies to build the foundation for targeted constituent communication. Dybwad also directed creative strategy and managed all creative aspects of emotive’s online direct marketing practice.
Before joining emotive, Dybwad served as Creative Director for TSE Enterprises in partnership with DCI Group, where he specialized in website creation, graphic design, multimedia production, and strategic online communication. He also worked with New Media Communications, creating and producing websites and managing online campaigns for candidates and public affairs clients.
Prior to New Media, Dybwad worked at Capital Advantage, the original online congressional look-up and advocacy tool, as a product integrator and designer.
